Customer relationship management integrating marketing strategy and information technology

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Material type: Text

TextLanguage: English Language Publication details: Singapore John Wiley 2004Description: xix, 179p. 24cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Lending Materials	Main Library Lending Section	Lending Collection	658.812 ZIK (Browse shelf(Opens below))	Available		36753

Previous							No cover image available	Next
Previous	658.812 DAF Once a customer always a customer	658.812 FOS 101 ways to boost customer satisfaction	658.812 GOS Customer relationship management essentials	658.812 ZIK Customer relationship management	658.816 NAG The strategy and tactics of pricing	658.83 BER Marketing research	658.83 HAG Marketing research in practice	Next

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