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Marketing communications : an integrated approach

By: Contributor(s): Language: English Language Publication details: London: Kogan Page, 1993Edition: 4thDescription: xvi, 696p.; 26cmISBN:
  • 8175542888
  • 9788175542884
Subject(s): DDC classification:
  • 658.802 SMI
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Lending Materials Lending Materials Main Library Lending Section Lending Collection 658.802SMI (Browse shelf(Opens below)) Available 37268
Permanent Reference Materials Permanent Reference Materials Main Library Reference Section Permanent Reference Collection 658.802SMI (Browse shelf(Opens below)) Not for loan 13867
Schedule Reference Materials Schedule Reference Materials Main Library Reference Section Schedule Reference Collection 658.802SMI (Browse shelf(Opens below)) Available 13868
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658.802MCD Marketing plans: 658.802ROS Cases in strategic marketing 658.802SMA The agile marketer : 658.802SMI Marketing communications : 658.802SMI Marketing communications 658.802UBA Operations management 658.802UBA Operations management

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