The fortune at the bottom of the pyramid (Record no. 50397)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00421 a2200169 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8177587765 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 381.1 |
| Item number | PRA |
| 090 ## - | |
| -- | 23118 |
| -- | 36844 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Prahalad, C.K |
| 245 ## - TITLE STATEMENT | |
| Title | The fortune at the bottom of the pyramid |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Wharton School |
| Date of publication, distribution, etc | 2005 |
| Date of manufacture | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 401p. |
| Dimensions | 25cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | COMMERCE - TRADE |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | COMMERCE |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETTING CHANNELS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Materials |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lending Collection | Main Library | Main Library | Lending Section | 24/08/2009 | 381.1PRA | 25712 | 19/09/2017 | 0.00 | 31/10/2016 | Lending Materials | |||||
| Electronic Media Collection | Main Library | Main Library | Multimedia Unit | 24/11/2009 | 381.1PRA | 25712CD | 24/11/2009 | 0.00 | 31/10/2016 | Electronic Media Lending | |||||
| Lending Collection | Makandura Library | Makandura Library | Lending Section | 27/10/2009 | 381.1PRA | 64002 | 27/10/2009 | 0.00 | 31/10/2016 | Lending Materials |