| 000 | 00650nam a22002297a 4500 | ||
|---|---|---|---|
| 999 |
_c58760 _d58760 |
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| 003 | WUSLLib | ||
| 008 | 161027b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a8129709023 | ||
| 020 | _a9788129709028 | ||
| 041 | _aEnglish | ||
| 082 |
_a658.812 _bGUP |
||
| 100 |
_aGupta, Sunil _98 |
||
| 245 |
_aManaging customers as investments _bthe strategic value of customers in the long run |
||
| 260 |
_aDelhi _bPearson _c2005 |
||
| 300 |
_axvii, 205p. _c23cm. |
||
| 650 |
_aCustomer Relations _99 |
||
| 650 |
_aDatabase Marketing _910 |
||
| 650 |
_aMarketing _911 |
||
| 650 |
_aCustomer Objective _912 |
||
| 700 |
_aLehmann, Donald R. _913 |
||
| 942 |
_2ddc _cL |
||