000 00602 a2200229 4500
020 _a9788129701978
082 _a658.8342
_bSCH
090 _c31070
_d54688
100 _aSchiffman, Leon G.
245 _aConsumer behavior
250 _a8th
260 _aNew Delhi
_bPearson Education
_c2004
_g2004
300 _axxiv, 587p.
_c25cm
650 _aConsumer influence
650 _aMotivation research
650 _aMarket Segment
650 _aConsumer behavior
650 _a]Consumer attitude
650 _aConsumer learning
_aConsumer learning
700 _aKanuk, Leslie Lazar
942 _cL
999 _c57578
_d57578