000 00552 a2200193 4500
020 _a9788131721155
082 _a658.827
_bKEL
090 _c26562
_d45873
100 _aKeller, Kevin Lane
245 _aBest practice cases in branding
_blessons from the world's strongest brands
250 _a3rd
260 _aDelhi
_bPearson Education
_c2008
_g2008
300 _a[viii],382p.
_bill
_c24cm
650 _aUse of brands and trademarks
650 _aGeneral management
650 _aManagement of marketing
650 _aSales promotion
942 _cL
999 _c53372
_d53372