000 | 00552 a2200193 4500 | ||
---|---|---|---|
020 | _a9788131721155 | ||
082 |
_a658.827 _bKEL |
||
090 |
_c26562 _d45873 |
||
100 | _aKeller, Kevin Lane | ||
245 |
_aBest practice cases in branding _blessons from the world's strongest brands |
||
250 | _a3rd | ||
260 |
_aDelhi _bPearson Education _c2008 _g2008 |
||
300 |
_a[viii],382p. _bill _c24cm |
||
650 | _aUse of brands and trademarks | ||
650 | _aGeneral management | ||
650 | _aManagement of marketing | ||
650 | _aSales promotion | ||
942 | _cL | ||
999 |
_c53372 _d53372 |