000 00498 a2200205 4500
020 _a9780273718567
082 _a658.8
_bMAR
090 _c25193
_d41545
100 _aKotler, Philip
245 _aMarketing management
260 _aHarlow
_bPearson
_c2009
_g2009
300 _axxxviii, 889p.
_c29cm
650 _aMANAGEMENT
650 _aMARKETING MANAGEMENT
650 _aMARKETING
700 _aGoodman, Malcolm
700 _aKeller, Kevin Lane
700 _aBrady, Mairead
942 _cPR
999 _c52186
_d52186