000 00406 a2200169 4500
020 _a8131502813
082 _a658.83
_bZIK
090 _c17035
_d25898
100 _aZikmund, William G.
245 _aEssentials of marketing research
250 _a3rd.
260 _aDelhi
_bThomson
_c2007
_g2007
300 _axvii,414p.
_c28cm
650 _aGeneral management
700 _aBabin, Barry J.
942 _cL
999 _c44992
_d44992