000 | 00458 a2200181 4500 | ||
---|---|---|---|
020 | _a0070407053 | ||
082 |
_a658.8 _bMAS |
||
090 |
_c11456 _d16457 |
||
100 | _aMason, Ralph E. | ||
245 | _aMarketing practices and principles | ||
250 | _a4th | ||
260 |
_aNew York _bMcGraw - Hill _c1986 _g1986 |
||
300 |
_aviii, 439p. _c24cm. |
||
650 | _aMANAGEMENT OF MARKETING | ||
700 | _aRath, Patricia Mink | ||
700 | _aHusted, Stewart W. | ||
942 | _cL | ||
999 |
_c39905 _d39905 |