000 00420 a2200169 4500
020 _a0072864877
082 _a658.8342
_bPET
090 _c10505
_d14869
100 _aPeter, J. Paul
245 _aConsumer behavior and marketing strategy
250 _a7th
260 _aNew York
_bMcGraw - Hill
_c2005
_g2005
300 _axxv, 578p.
_c25cm.
650 _aCONSUMER BEHAVIOR
700 _aOlson, Jerry C.
942 _cPR
999 _c39013
_d39013