000 00460 a2200181 4500
020 _a0071180397
082 _a658.8342
_bHAW
090 _c10492
_d14857
100 _aHawkins, Del I.
245 _aConsumer behavior
_bbuilding marketing strategy
250 _a8th
260 _aNew York
_bMcGraw - Hill
_c2001
_g2001
300 _axxiv,775p
_c25cm.
650 _aCONSUMER BEHAVIOR
700 _aBest, Roger J.
700 _a Coney, Kenneth A.
942 _cPR
999 _c39000
_d39000