| 000 | 00428 a2200157 4500 | ||
|---|---|---|---|
| 020 | _a812032529X | ||
| 082 |
_a659.111 _bKEL |
||
| 090 |
_c10208 _d14412 |
||
| 100 | _aKekkey, Larry D. | ||
| 245 |
_aAdvertising media planning _ba brand management approach |
||
| 260 |
_aNew Delhi _bPrentice - Hall _c2004 _g2004 |
||
| 300 |
_avii, 144p. _c23cm. |
||
| 650 | _aPLANNING AND CONTROL | ||
| 700 | _aJugenheimer, Donald W. | ||
| 942 | _cL | ||
| 999 |
_c38731 _d38731 |
||