000 00375 a2200157 4500
020 _a0471484261
082 _a658.4012
_bAAK
090 _c8374
_d11599
100 _aAaker, David A.
245 _aStrategic market management
250 _a7th
260 _aAmerica
_bJohn Wiley
_c2005
_g2005
300 _axii, 356p.
_c23cm.
650 _aEXECUTIVE MANAGEMENT
942 _cSR
999 _c37031
_d37031