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1.
International marketing strategy planing, market entry & implementation by
Edition: 3rd.
Publication details: London Kogan Page 2005 2005
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848BEN.

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2.
International marketing strategy analysis, development and implementation by
Edition: 2nd.
Publication details: London Thomson 2006 2006
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.848DOO. Makandura Library (1)Location, call number: Journal Section 658.848 DOO.

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