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1.
Marketing plans: how to prepare them, how to use them by
Edition: 4th ed.
Language: English Language
Publication details: New Delhi: Viva Books, 2000
Availability: Items available for loan: Main Library (4)Location, call number: Reference Section 658.802MCD, ...

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2.
Creating powerful brands in consumer, service and industrial markets by
Language: English Language
Publication details: Oxford: Butterworth Heinemann, 1999
Availability: Items available for loan: Main Library (2)Location, call number: Reference Section 658.827CHE, ...

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3.
Key account management the route to profitable key supplier status by
Publication details: London Kogan Page 1999 1999
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.812CHE.

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4.
Malcolm McDonald on marketing planning understanding marketing plans and strategy by
Publication details: London Kogan page 2008 2008
Availability: Items available for loan: Main Library (2)Location, call number: Lending Section 658.8902MCD, ...

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5.
Key marketing concepts by
Publication details: Hampshire Macmillan 1995 1995
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.8MEL.

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6.
Key customers how to manage them profitably by
Language: English Language
Publication details: Oxford Butterworth Heinemann 2000 2000
Availability: Items available for loan: Main Library (1)Location, call number: Lending Section 658.8MCD. Makandura Library (1)Location, call number: Lending Section 658.812MCD.

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