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1.
Marketing communications contexts strategies and applications by
Edition: 3rd
Publication details: Harlow Prentice - Hall 2002 2002
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.802FIL.

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2.
Marketing communications frameworks theories, and applications by
Publication details: London Prentice Hall 1995 1995
Availability: Items available for loan: Main Library (1)Location, call number: Reference Section 658.8FIL.

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