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Using qualitative research in advertising : strategies, techniques and applications

By: Contributor(s): Publication details: New Delhi: Sage, 2002Description: xi, 139p.; 22cmISBN:
  • 0761923837
Subject(s): DDC classification:
  • 659.1072 USI
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Item type Current library Collection Call number Status Date due Barcode
Lending Materials Lending Materials Main Library Lending Section Lending Collection 659.1072USI (Browse shelf(Opens below)) Available 14407
Schedule Reference Materials Schedule Reference Materials Main Library Reference Section Schedule Reference Collection 659.1072USI (Browse shelf(Opens below)) Available 12495
Schedule Reference Materials Schedule Reference Materials Main Library Reference Section Schedule Reference Collection 659.1072USI (Browse shelf(Opens below)) Available 15939

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