De Costa, M.N.S. <br/><br/>
The impact of extended marketing mix elements towards service encounter satisfaction in state commecial banks of the Western Province of Sri Lanka 

 - Kuliyapitiya:   Wayamba University of Sri Lanka,   2017 
 - viii, 103p.;   30cm  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/>Banking industry <br/>Central bank 
<br/><br/><label>Dewey Class. No.: </label>275  / PGDBM