Quester, Pascale G.  <br/><br/>
Marketing:  creating and delivering value 

 - 5th Ed.  
 - Boston:  McGraw-Hill Irwin,   2007 
 - xxxiv, 763p.;   26cm 
<br/><br/><label>ISBN: </label>9780074715604 0074715607 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic marketing <br/>Marketing logistics <br/>Sales management <br/>Product planning 
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAR