TY  - BOOK
AU  - Callingham, Martin 
TI  - Market intelligence: how and why organizations use market research
SN  - 0749443189
U1  - 658.83 
PY  - 2004///
CY  - London
PB  - Kogan page
KW  - Market research
KW  - Management
KW  - Supplier relationship
ER  -