Williams, Alison The handbook of field marketing a complete guide to understanding and outsourcing face - to face direct marketing - London Kogan Page 2008 - xxv,241p. Illustration 23cm ISBN: 9780749453800 074945380X Subjects--Topical Terms: CustomerMarketing purposeExperimental marketingMerchandisingAuditing Dewey Class. No.: 658.872 / WIL