TY  - GEN
AU  - Blomquist, Ralf
AU  - Haeger, Tomas
AU  - Dahl, Johan
TI  - Customer relationship management: fast track solutions
SN  - 9788179291412
U1  - 658.812 
PY  - 2006///
CY  - New Delhi
PB  - Infinity books
KW  - Customer value
KW  - Customer interest
KW  - Customer experience
KW  - Marketing management
ER  -