TY  - GEN
AU  - Nicholl, Shelley David 
TI  - Advertising: its purpose priciples and practice
SN  - 0712101233
U1  - 659.1 
PY  - 1973///
CY  - London
PB  - Macdonald & Evans
KW  - Advertising campaigns
KW  - Marketing
ER  -