Cesari, Rick <br/><br/>
Buy now  creative marketing that gets customers to respond to you and your product 

 - New Jersey  John Wiley  2011 
 - xiv, 224p.  24cm. 
<br/><br/><label>ISBN: </label>9780470888018 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT<br/>DIRECT MARKETING<br/>CUSTOMER RELATIONS<br/>BUSINESS
<br/><br/><label>Dewey Class. No.: </label>658.872  / CES