TY  - GEN
AU  - Thompson,Arthur A.
AU  - Strickland,A.J.
AU  - Gamble,John
TI  - Crafting and executin strategy: the quest for competitve advantage 
SN  - 0072884444
U1  - 658.4012 
PY  - 2005///
CY  - Boston
PB  - Mac Graw Hill
KW  - STRATEGY
ER  -