Lovelock, Christopher <br/><br/>
Services marketing  people, technology, strategy 

 - 6th  
 - New Jersey  Pearson  2007 
 - xx,648p.  29cm 
<br/><br/><label>ISBN: </label>0131875523 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / LOV