Groucutt, Jonathan <br/><br/>
Marketing :  essential principles, new realities 

 - London:  Kogan Page,  2004 
 - xx, 540p.;  25cm. 
<br/><br/><label>ISBN: </label>0749441143 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING<br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / GRO