Wilmshurst, John <br/><br/>
The fundamentals of advertising 

 - Oxford  Butterworth - Heinemann  1985 
 - xiv, 267p.  23cm. 
<br/><br/><label>ISBN: </label>0750617845 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication<br/>Public relations<br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1  / WIL