TY  - GEN
AU  - Acharya, B.K.
AU  - Govekar, P.B.
TI  - Business policy and strategic management
SN  - 8174935401
U1  - 658.401 
PY  - 1998///
CY  - Mumbai
PB  - Himalaya publishing house
KW  - Planning, policy making, control, quality management
KW  - Executive management
KW  - General managment
ER  -