TY  - GEN
AU  - Churchill, Gilbert A.
AU  - Lacobucci, Dawn
TI  - Marketing research: methodological foundations
SN  - 0324225091
U1  - 658.83 
PY  - 2005///
CY  - Australia
PB  - Thomson
KW  - MARKET RESEARCH
KW  - MANAGEMENT
KW  - MANAGEMENT OF MARKETING
ER  -