Hawkins, Del I. <br/><br/>
Consumer behavior  building marketing strategy 

 - 8th 
 - New York  McGraw - Hill  2001 
 - xxiv,775p  25cm. 
<br/><br/><label>ISBN: </label>0071180397 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOR
<br/><br/><label>Dewey Class. No.: </label>658.8342  / HAW