Cateora, Philip R. <br/><br/>
International marketing  

 - 10th 
 - New York  McGraw-Hill  1999 
 - xxv, 721p.  27cm. 
<br/><br/><label>ISBN: </label>0071156739 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING AND MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.848  / CAT