Malhotra, Naresh K. <br/><br/>
Marketing research  an applied orientation 

 - 3rd.  
 - Delhi  Pearson Education  1999 
 - xxxv, 824p.  24cm. 
<br/><br/><label>ISBN: </label>817808368x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING AND MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL