Arnould, Eric <br/><br/>
Consumers 

 - 5th  
 - New York  McGraw-Hill  2002 
 - xviii, 750p.  25cm. 
<br/><br/><label>ISBN: </label>0256133603 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOR
<br/><br/><label>Dewey Class. No.: </label>658.8342  / CON