Zikmund, William G. <br/><br/>
Exploring marketing research 

 - Australia  Thomson  2003 
 - xxi, 744p.  28cm. 
<br/><br/><label>ISBN: </label>0324181485 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKET RESEARCH AND ANALYSIS
<br/><br/><label>Dewey Class. No.: </label>658.83  / ZIK