TY  - GEN
AU  - Ford, David
AU  - Snehota, Ivan
AU  - Gadde, Lars-Erik
AU  - Hakansson, Hakan
TI  - Managing business relationships
SN  - 0470851252
U1  - 658.812 
PY  - 2003///
CY  - England
PB  - John Wiley
KW  - Management
KW  - Customer relations
KW  - Sales promotion
KW  - Management of Marketing
ER  -