Kotler, Philip <br/><br/>
Principles of marketing 

 - 12th. 
 - New Delhi  Prentice-Hall  2008 
 - xxiv, 700p.  28cm. 
<br/><br/><label>ISBN: </label>9788120332928 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT