TY  - GEN
AU  - Gantenbein, Douglas
TI  - Smart business solutions: direct marketing and customer management
SN  - 8120318633
U1  - 658.872 
PY  - 1999///
CY  - New Delhi
PB  - Prentice - Hall
KW  - MAIL-ORDER HOUSES AND TELEPHONE - ORDER HOUSES
ER  -