Gantenbein, Douglas <br/><br/>
Smart business solutions :  direct marketing and customer management 

 - New Delhi:  Prentice - Hall,  1999 
 - xiii, 250p.;  23cm. 
<br/><br/><label>ISBN: </label>8120318633 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MAIL-ORDER HOUSES AND TELEPHONE - ORDER HOUSES
<br/><br/><label>Dewey Class. No.: </label>658.872  / GAN