TY  - GEN
AU  - Reeder, Robert R.
AU  - Brierty, Edward G.
AU  - Reeder, Betty H.
TI  - Industrial marketing: analysis, planning and control
SN  - 8120312457
U1  - 658.804 
PY  - 1991///
CY  - New Delhi
PB  - Prentice - Hall
KW  - MARKETING TO SPECIFIC KINDS OF BUYERS
ER  -