Lane, W. Ronald <br/><br/>
Kleppner's advertising procedure 

 - 16th 
 - New Jersey  Pearson Education  2005 
 - xvii, 766p.  28cm 
<br/><br/><label>ISBN: </label>0131273922 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING AND PUBLIC RELATIONS<br/>ADVERTISING
<br/><br/><label>Dewey Class. No.: </label>659.1  / LAN