Shefrin,Hersh <br/><br/>
Beyond greed and fear  understanding behavioral finance and the psychology of investing 

 - New York  Oxford  2002 
 - xxxiv,368p.  25cm 
<br/><br/><label>ISBN: </label>0195161211 
<br/><br/><label>Subjects--Topical Terms: </label><br/>INVESTMENT AND INVESTMENTS
<br/><br/><label>Dewey Class. No.: </label>332.6019  / SHE