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Services marketing Operation, management, and strategy

By:

Clow, Kenneth E

Contributor(s):

Kurtz, David L

Publication details: New Delhi BIztantra 2003 2003Edition: 2ndDescription: xii, 460p. 27cmISBN:

8177223763

Subject(s):

MARKETING

DDC classification:

658.8 CLO

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Schedule Reference Materials	Main Library Reference Section	Schedule Reference Collection	658.8CLO (Browse shelf(Opens below))	Available		23016
Lending Materials	Main Library Lending Section	Lending Collection	658.8CLO (Browse shelf(Opens below))	Available		21903

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Previous	658.8CHA Small busines marketing management	658.8CHA New public sector marketing	658.8CLA Marketing a service for profit	658.8CLO Services marketing	658.8COU Marketing communications	658.8CRA 1001 ways to market your services	658.8CRA Marketing your services	Next

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