Wayamba University Library Network

Marketing research (Record no. 53953)

MARC details
000 -LEADER
fixed length control field 00520 a2200205 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131202642
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number BUR
090 ## -
-- 27218
-- 47148
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Burns, Alvin C.
245 ## - TITLE STATEMENT
Title Marketing research
Remainder of title online research applications
250 ## - EDITION STATEMENT
Edition statement 4th.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Jersey
Name of publisher, distributor, etc Pearson Education
Date of publication, distribution, etc 1995
Date of manufacture 2003
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 642p.
Dimensions 25cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKET ANALYSIS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKET STUDY
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKET RESEARCH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bush, Ronald F.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Materials
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Lending Collection Main Library Main Library Lending Section 29/09/2011   658.83BUR 32373 30/08/2017 0.00 31/10/2016 Lending Materials

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