Marketing channels (Record no. 39075)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00502 a2200205 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120320697 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | MAR |
| 090 ## - | |
| -- | 10573 |
| -- | 14974 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Coughlan, Anne T. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing channels |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Prentice-Hall |
| Date of publication, distribution, etc | 2001 |
| Date of manufacture | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii,590p. |
| Dimensions | 23cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | GENERAL MANAGEMENT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING CHANNELS |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | El-Ansary, Adel I. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Anderson, Erin |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stern, Louis W. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Materials |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lending Collection | Main Library | Main Library | Lending Section | 17/11/2008 | 658.84MAR | 16018 | 31/08/2017 | 0.00 | 31/10/2016 | Lending Materials | |||||
| Lending Collection | Main Library | Main Library | Lending Section | 17/11/2008 | 658.84MAR | 19785 | 31/08/2017 | 0.00 | 31/10/2016 | Lending Materials | |||||
| Lending Collection | Main Library | Main Library | Lending Section | 31/12/2008 | 658.84MAR | 25674 | 31/08/2017 | 0.00 | 31/10/2016 | Lending Materials |