Basic marketing research (Record no. 39012)
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000 -LEADER | |
---|---|
fixed length control field | 00448 a2200181 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0030211042 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Item number | CHU |
090 ## - | |
-- | 10504 |
-- | 14866 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Churchill, Gilbert A. |
245 ## - TITLE STATEMENT | |
Title | Basic marketing research |
250 ## - EDITION STATEMENT | |
Edition statement | 4th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Australia |
Name of publisher, distributor, etc | South - Western |
Date of publication, distribution, etc | 2001 |
Date of manufacture | 2001 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 830p. |
Dimensions | 28cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MANAGEMENT OF MARKETING |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MANAGEMENT |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKET RESEARCH |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Schedule Reference Materials |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Schedule Reference Collection | Main Library | Main Library | Reference Section | 14/11/2008 | 658.83CHU | 13234 | 28/08/2017 | 0.00 | 31/10/2016 | Schedule Reference Materials |