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Fashion marketing

Hines, Tony

Fashion marketing contemporary issues - Oxford Butterworth 2001 - viii, 243p. 23cm.

ISBN: 9780750652438

Subjects--Topical Terms:
Consumers
Globalization
Supply chain
fashion Relation
Brand Marketing
Store Environment
Store Environment
innovation Management

Dewey Class. No.: 391.00688 / FAS

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Fashion marketing