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Study guide for use with marketing

Berkowitz, Eric N.

Study guide for use with marketing - 5th. - London Irwin 1997 - vii, 333p. 27cm.

ISBN: 0256219710 9780256219715

Subjects--Topical Terms:
Marketing opportunities
Business firm
Global marketing
Revenues and costs
Sample tasts
Pricing
Advertising
Sales management

Dewey Class. No.: 658.8 / STU

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Study guide for use with marketing