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Guerrilla marketing goes green

Levinson, Jay Conrad

Guerrilla marketing goes green winning strategies to improve your profits and your planet - New Jersey John Wiley 2010 - xxvii, 236p. 23cm.

ISBN: 9780470409510

Subjects--Topical Terms:
SOCIAL CHANGE
MARKETING MATRIX
SALES
CUSTOMER

Dewey Class. No.: 658.802 / LEV

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Guerrilla marketing goes green