The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy / Amy Karam.
Material type: TextLanguage: English Language Publication details: New Jersey John Wiley 2016Description: xvi, 285 p. ; 24 cmISBN:- 9781119274018 (cloth)
- Export marketing -- China
- Export marketing
- Customer relationship
- Management of marketing
- Politics
- War and money
- Export marketing -- Western countries
- International business enterprises -- China
- International business enterprises -- Western countries
- Strategic planning
- Competition, International
- Developing countries -- Commerce
- 658.840951 KAR
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Schedule Reference Materials | Main Library Reference Section | Schedule Reference Collection | 658.840951 KAR (Browse shelf(Opens below)) | Available | 40200 | ||
Lending Materials | Main Library Lending Section | Lending Collection | 658.840951 KAR (Browse shelf(Opens below)) | Available | 40201 |
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